Custom Website
Our collaboration begins with a conversation—I want to know everything about your company. Why did you start it? What makes you stand out from your competitors? By understanding your unique story, we can create a website that not only looks great but truly connects with your customers on a deeper level.
Let’s connect your customers with your story.
Let’s start building
Having a website is crucial and an incredibly powerful tool in informing and selling your product/services. It is a great opportunity to share your story in an engaging and informative way and to build a strong connection with your audience.
Making sure that your website provides a great user experience is important. We'll work together to ensure that your call to action is clear as day, so visitors know exactly what to do. And we'll make sure that your website reflects the awesome personality of your brand.
I typically work with Squarespace. For more complex sites that require more customization I work with the awesome team at The New Black.
Step-by-step
I always like a good chat! We start by discussing your website goals, call-to-actions and structure.
Then I build out a wireframe to confirm homepage flow and a sitemap for overall site structure.
Next I create 2 homepage design options for you to choose from. Both aligning with your brand.
Once confirmed we build the homepage and the rest of the site in the same style.
We then fine tune desktop & mobile mode and ensure we have all the necessary SEO for it to rank on google!
I walk you through your site and show you how to make simple updates yourself. No need to hire a designer to just change a sentence or change an image.
"Pam was wonderful to work with! She was highly knowledgeable, efficient and always stuck to deadlines. She took the time to understand what I was looking for in my website and worked with me when I wanted changes etc.
Her expertise in both website building and logo creation was evident in the end product of my website. I'm super pleased with the outcome and would 100% recommend Pam to anyone looking to create a clear, beautiful and user friendly website!"
— Elzaba, Therapist
Here’s a freebee!
Having trouble getting started?
I get it - starting a website from scratch or giving it a makeover can feel like a big task. It's common for clients to feel unsure about where to begin with their content. But guess what? I've got your back!
Let’s start with the basics - the structure. I've created a wireframe that will help you write content that really captures and informs your audience. Go ahead and take a look and let me know what you think!
Hot tips to building a successful website
Tell your story
Have you considered bringing on board a talented copywriter? They have an incredible knack for telling your story in a way that truly represents you and your brand. Plus, they're pros at optimising your SEO to help you stand out.
Hire a Photographer
Say goodbye to stock images and hello to personalised photography! Investing in custom visuals will make a world of difference for your audience. They'll instantly recognise the authenticity and feel more confident in what you have to offer. And it is great for SEO.
Split up your services
If you offer more than one service divide them up onto individual pages. This makes it easier for your audience to go through what you offer but also does wonders for SEO. Having individual pages means more keywords.
Frequently asked questions
Have more questions? reach out and I will answer as soon as possible.
-
No problem, reach out and I will help you get started. I will walk you through the steps and ensure you don’t feel overwhelmed or lost.
-
Not to worry, I've got you covered. In addition to helping clients develop their website, I also provide support in creating various collateral:
Logo
Branding
Flyers & Brochures
Annual Report
Catalogue Design
Template Design
Illustrations
Infographics
Email Signature
Social Media Templates
Building Signage
-
Yes! Simply send over the design and I can let you know how much it will cost just to build out the design.
If this was designed by someone who does not use Squarespace we might need to make a few adjustments to ensure it is all achievable. But we can add in code to get it as close as possible.
-
Of course! I would love to discuss why you want to make changes and see if there is anything else I might recommend working on while we are in there.
-
Yes! Squarespace is my favourite but I have experience working with a few others including: Kajabi, Shopify and Webflow. I no longer work with Wix due to it’s ties to an ongoing war.
I also work with web developers for mo complex builds.
-
Budget is always a tricky question. It really depends on the brief and the scope of the project – how many pages, if you already have an established brand, any extra features you might need such as booking or ecommerce.
Reach out and I can send through a detailed quote.
-
Typical websites take about 4-8 weeks. If you need it urgently let me know, I do typically charge a rush fee but happy to discuss.
Timing is greatly impacted on how quickly you can provide content, make decisions and answer my questions.
-
Yes! That is why I love Squarespace, it is easy to use. Once the project is over I can walk you though making simple updates and changes yourself. This way you don’t need to hire a designer just to fix some punctuation.
Past Website Projects
-
Rose Jaffe
BRANDING, WEBSITE
Designing a Squarespace website for a stunning artist and activist. This was a collaborative project create a unique and stunning website for this amazing artist. Using her custom illustrations we brought the website to life and fully engage the viewer. -
This Way Up
BRANDING, WEBSITE, PRINT
A grounded and joyful brand refresh for This Way Up. This project was a complete overhaul of This Way Up’s existing brand, which had become dated and no longer reflected the depth or impact of their work. As a not-for-profit delivering accessible, evidence-based mental health programs, it was essential that their identity felt safe, supportive, and empowering. -
Queenstown Elopements
BRANDING, PRINT, WEBSITE
This stunning website showcasing the breathtaking imagery with a smooth and enjoyable user experience. Their goal is to bring elopement dreams to life. The new logo for Queenstown Elopements is a perfect blend of sophistication and simplicity.